Imagine walking into a laundromat and not knowing where to start. There are no clear instructions, no pricing, no guidance—just a row of machines and a confused look on every customer’s face. That’s what happens when your laundromat lacks great signage.

Signs are your silent salespeople. They tell customers how to use your services, guide them to upsells, and even keep you legally protected. The right signs—designed well and placed strategically—can turn a chaotic experience into a smooth one. The problem? Most laundromats use outdated, unappealing, or downright ugly signs that customers ignore.

Let’s change that.

Essential Types of Laundromat Signage

1. Legal & Compliance Signage (Don’t Skip This!)

These signs aren’t optional—they keep you out of legal trouble. If you don’t have them, it’s time to update ASAP.

✅ ADA Compliance Signs – If your laundromat has an ADA-accessible entrance, restrooms, or services, you need clear signage that follows compliance rules.

✅ Rules & Policies – Clearly list rules for machine use, refund policies, unattended laundry, and any security measures. Customers need to know the expectations, and you need legal backup in case of disputes.

✅ Liability Notices – Ever had a customer blame your laundromat for a ruined shirt? A well-placed sign stating, “We are not responsible for lost or damaged items” can help prevent disputes.

📌 Best Mediums: Vinyl decals, acrylic wall-mounted signs, framed posters.

2. Instructional & Informational Signage (Because No One Reads Fine Print)

Customers won’t ask employees how to use every machine if your signage does its job.

✅ Machine Instructions – A simple, bold sign above each machine explaining how to use it (in easy-to-read language, with visuals) prevents confusion.

✅ Payment Instructions – Whether you use coins, cards, or an app, make it crystal clear how to pay. Confused customers walk out the door.

✅ Dryer Time Guide – Help customers understand the best settings for different fabrics with a quick reference chart.

📌 Best Mediums: Laminated posters near machines, digital screens for dynamic instructions, waterproof vinyl stickers directly on machines.

3. Promotional & Upsell Signage (Turn Customers into Bigger Spenders)

Smart laundromats don’t just provide a service—they maximize every customer’s visit with well-placed upsell opportunities.

✅ Wash & Fold Services – Do you offer wash-and-fold? If so, do your customers know? A bold, high-quality sign at the entrance or checkout area can drive more drop-off business.

✅ Loyalty & Rewards Program – If you have a loyalty program, put it front and center. A well-designed sign that says “Earn Free Washes – Ask How!” will get more attention than a basic printout taped to the wall.

✅ Vending & Soap Sales – Your customers need detergent, fabric softener, and dryer sheets. Use clear signage near vending machines or point-of-sale areas to encourage add-on purchases.

📌 Best Mediums: Backlit acrylic signs, window clings, posters with bold headlines, and digital displays for rotating promotions.

4. Branding & Atmosphere Signage (Make Your Laundromat Memorable)

Your laundromat’s brand should be everywhere. Good branding makes your business feel polished and inviting.

✅ Welcome Sign – Greet customers with a clean, friendly sign that sets the tone for their visit.

✅ Fun & Engaging Décor – If you want customers to feel at home, add branded wall art, murals, or even humorous laundry-related quotes.

✅ Social Media & Review Reminders – A simple sign with “Tag us on Instagram @YourLaundromat” or “Love our service? Leave a review on Google!” can drive engagement and new customers.

📌 Best Mediums: Painted murals, vinyl wall decals, neon or LED signs, digital screens for a modern touch.

Time for a Signage Refresh? Here’s Your Next Step

Take a walk through your laundromat as if you were a first-time customer. What’s missing? Are your signs easy to read, modern, and engaging? Or do they blend into the background?

Great signage isn’t just about compliance—it’s about improving customer experience, increasing revenue, and making your laundromat a place people actually enjoy visiting.

If your signs are outdated, hard to read, or boring, it’s time to upgrade. A fresh set of eye-catching, clear, and professional signs might be the easiest investment you make to boost your business.

Need help? At Laundry Advisors, we help laundromat owners like you level up their businesses with expert advice, marketing tools, and community support. Join our community today and make your laundromat stand out!